FIELD NOTES TOPIC
ecommerce
2 notes, newest first.
Reimagining advertising with AI
OpenAI announced Sponsored Agents, prompt-based campaign creation and analysis in ChatGPT Work, AI assistance in Ads Manager, optional text customization, and integrations with HubSpot and Shopify.
Improving Item Discoverability in e-Commerce Search via Related Intent Generation
The researchers present a scalable system called 'discovery-augmented search' that aims to improve the discoverability of items in e-commerce marketplaces, particularly grocery. This system uses intent-conditioned…
