FIELD NOTES TOPIC

advertising

2 notes, newest first.

  1. Reimagining advertising with AI

    Source note ·

    OpenAI announced Sponsored Agents, prompt-based campaign creation and analysis in ChatGPT Work, AI assistance in Ads Manager, optional text customization, and integrations with HubSpot and Shopify.

  2. ScaleToT: Generalizing Structured LLM Reasoning for Billion-Scale Low-Activity User Modeling

    Source note ·

    The paper presents ScaleToT, a method that improves user modeling for low-activity users by learning structured reasoning from a small subset of Large Language Models (LLMs). It constructs typed user-state chains using…